Centro per l’Artigianato Digitale
Back to Maker Faire Rome, the extraordinary space dedicated entirely to artisans, manufacturing processes, and the digital revolution! Following the success of 2018 and 2019, Medaarch - in collaboration with WASP and Lab Mec - by popular demand, reintroduces the Center for Digital Craftsmanship for the 2023 edition of Maker Faire Rome. A 145 m² space designed as a public lounge where live demonstrations showcase how the connection between Italian craftsmanship, experimentation, and digital technology is contributing to the revival of Made in Italy, the enhancement of talents, the regeneration of territories, and the creation of an innovation ecosystem.
This space is dedicated to the new Renaissance, where one can admire high-impact and commercially successful design solutions achieved through a skillful combination of traditional processes and the use of new digital technologies.
The project's protagonists are the new artisan workshops: innovative and competitive enterprises operating in the excellence sectors of Made in Italy, such as fashion, ceramics, wood, and glass. These enterprises will guide us on a special journey into the new era of expertise, where creativity and technological innovation merge to generate large-scale innovations.
So, mark your calendars from October 20th to 22nd at Fiera Roma in the Life Pavilion. Over the three days, eight enterprises will demonstrate their processes and the ways they have chosen to use new digital tools, showing how technological solutions can already find fertile ground in Italian production chains, creating strong opportunities for manufacturing and Made in Italy talent.
There will be a chance to experience the most interesting virtual reality applications for craftsmanship, presented by Sautech, Medaarch, and Enco with the Artista project. You'll encounter the history and art of master Giuseppe Cicalese, who will create ceramic and sculptural works through live demonstrations involving 3D printing and virtual reality. You'll meet the talent of designer Marianna Capuano, who will showcase Tiffany glass works created with digital fabrication support.
You can admire wooden design pieces by master Luca Colacicco, created through digital manufacturing and designed by Medaarch. You'll witness the creation of fashion products by designer Giulia Scalera, expertly combining 3D printing processes and art couture.
Furthermore, you can discover how 3D printing can be applied to sustainable design, admiring 3D-printed ceramic objects and green furnishings from the Mediterranea collection by Medaarch.
Last but not least, Medaarch has dedicated space to professional training opportunities for students, startups, companies, and makers looking to grow through digital innovation and hands-on training based on experimentation, research, and digital innovation.
In summary, it's an immersive experience to explore the beauty and charm of Made in Italy 5.0 talent, complemented by the integration of digital technologies through which the involved companies have found a unique and innovative way to engage.
The space at Maker Faire Rome, created by Medaarch in collaboration with WASP and Lab Mac - who have provided their cutting-edge technologies for the three days (particularly, WASP brings the 40100 Clay Production and the 3MT HDP) - reproduces the structure of the Center for Digital Craftsmanship in Cava de' Tirreni, the first in Italy entirely dedicated to revitalizing Made in Italy through the digital transformation of businesses and artisans.
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